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Special Offer for Gift Creation Business Owners and all New Business People
gift basket how to
Who is America's Gift Creation Gift Basket Godfather? Google that term!

We are offering you our five Award Winning DVD's Gift Creation & Gift Basket Videos set. This is our Gift Basket Business University Home Study Course. The DVD set contains over 150 profitable trade secrets, and over 20 Step by Step Creations of 15 Wine, Fancy Food & Confection styled gifts. Plus over 50 Gifts on display. Plus we will give one hour of at no charge of speaking with Tom to discuss any questions you have from your review of the 8 hours of Video Tapes. All for only $169.75.

To place an order for our five set Video Gift Basket University set please give us a call at 610-331-3863 or e-mail us at

Let us give you a list of our VIP and National Brand name clients. Harry & David, Godiva, Disney World, MGM Grand Hotel, The Mirage in Les Vegas, IKEA and many others.

Below are the DVD face labels. Did I tell you that there is a 60 day Money Back offer? If after you view the BEST Gift Basket, Gift Basket Creations you are not happy with my programs then simply return them for a full refund. All for only $169.75.

1. The San Francisco Gift Basket Business Symposium: 120 minutes
2. The A B C ‘s of Great Basket Ideas Seminar: 120 minutes
3. Great Gift Packaging from A to Z: 90 minutes
4. The National Sports League Licensed Products: 90 minutes
5. How to Capture Corp. America’s Business All Year Long!: 90 Minutes

Each DVD covers the following topics:
Goal Setting. Product Presentation, Markup Percentages, Advertising /Marketing, Gift Design, Gift Construction, Gift Packaging, Delivery, the Dynamic of You!
Do you know any of these Industry Experts? All for only $169.75
If Martha Stewart, Emil La Gassee, Wolf Gangpuck, The Oscars Chef Tony Robbins, America's Sales & Marketing Expert have told Tom Catanese...that he is the World's Gift Creation & Gift Basket Expert.
To view Tom Catanese's 40 years in the industries and to see him Gift Wrap his first Rolls Royce Convertible!
Here is the link to his DVD Life Smiles of the Rich & Famous!
Go to Once on the homepage scroll down to the Pink Rolls Royce. You will see the Phantom of the Opera Gift. Click on it!

San Francisco Gift Basket Business Symposium: 120 minutes
YouTube will only give us 12 minutes!

The ABC's of Great Gift Basket Ideas: 120 minutes
YouTube will only give us 12 minutes!

Great Gift Basket Packaging from A to Z: 90 minutes
YouTube will only give us 12 minutes!

National Sports Licensing Gift Creation: 90 minutes
This video is all bout Creating Sports Gifts - What's Legal and What's Not! Copyright
YouTube will only give us 12 minutes!

The NY to Hollywood Gift Creation Business Video: 90 minutes
How to capture corporate America's business year round
YouTube will only give us 12 minutes!

Industry leaders have called Tom Catanese, the God Father of the Gift Basket Business Industry! He started his business back in 1967! Other Industry Fancy Food and Wine Leaders have called Tom Catanese the industry expert! The newer and younger Gift Basket Retailers who have attended his Gift Basket Sales and Marketing Seminars have called him, Americas Gift Business Geek!

gift basket how to

This page contains the following Videos:
The San Francisco Gift Basket Business Symposium $39.95
The A B C 's of Great Gift Basket Designs $39.95
Great Gift Packaging Ideas from A to Z $39.95
The National Sports League Licensed Gift Products $39.95
How to Capture Corporate Americas Business in LA $39.95
Total: $199.75
Special Discount: $30.00
New Total: $169.75 Delivered

The Creation of these five DVD's is dedicated to helping you make a more Profit in your business.

We spent over $150,000 dollars to create these DVD's.
They are Professionally created and they will help you increase your PROFITS.
You will see over 8 hours of Great Creativity that with your help will build your Business. Purchasing these DVD's will help you jump over the next five years of new information. Here are five Video Links for your review. Each Video has about 10 minutes.

The San Francisco Gift Basket Business Symposium
A B C 's of Great Gift Basket Designs (Click on the bottom right A B C's photo!)
Great Gift Packaging ideas From A to Z
National Sports League Licensed Gift Products
How to Capture Corporate Americas Business in LA

  • Sales, Corp. Sales
  • Marketing, Advertising
  • Brochure Creation
  • Goal Setting
  • Gift Design
  • Gift Construction
  • Product Presentation
  • Package Design
  • Package Construction
  • Packaging, Delivery
  • Dynamics of You
Would you like to know the, When-To, the How-To, the What-to, the Why-to, and the Where-to? If you are about to operate a Gift Creation or a Gift Basket company our videos will help you advance three years into your future. Dont waste your time searching. We have the answers to the questions you want answered now.
Special Note: Having the videos, you can watch them over and over again, you can't do that at our Symposium. You can always rewind so you don't miss a single trade secret.
Why should you purchase these videos?
Because there are over 150 very profitable and important trade secrets, plus 20 Gift Creations and Gift Baskets. Each of which will show you in a How- To start from empty container to a totally constructed, packaged, bowed and accented finished gift.
People on the Internet can help you, but are they experts?
What are their credentials? How many Seminars have they presented and to whom?
Dont waste your hard earned money on people who simply copy others work. Dont spend your Hard earned money on people who claim to be experts. Dont waste your time searching for information that has been available for the last 35 years.

The trade secrets and inside information you receive in these videos will save you thousands of dollars for the many years that you will be in business, which could be 10 to 15 years. Most companies sell their videos for $40 or $50 dollars, here you will receive 5 videos for a total of 8 hours, for $148.80, thats a great value.

The inside information and the trade secrets that you are looking for are available from the man who has been called the Dean of the American Gift and Gift Basket Industry. This man has helped write the history of the Gift Basket Industry in the US and Europe.
Tom Catanese has created an impressive body of work since 1967 that no one in the Gift Industry can match. When Gift Basket Review Magazine was starting up in 1991, Tom had already presented 100 Gift Basket Symposiums across the US and in Europe. Listed below are the major Symposiums he has presented.
  • Presented 100 Gift Basket University Symposiums
  • Louisville Gift Show
  • 3 International Fancy Food & Confection Shows
  • Harry and David, Medford, Oregon
  • Godiva Chocolatier Convention
  • Walt Disney World, Grand Floridian Hotel
  • 7 Symposiums for the Phila. National Candy & Gift Shows
  • Hickory Farms of Ohio, Honolulu, Hawaii
  • Rocky Mt. Chocolate Shops Convention
  • 3 Symposiums for the Dallas World Trade Mart
  • Orlando Gift Show
  • Chicago Gift Show
  • New York Gift Show
  • Boston Gift Show
  • San Francisco Gourmet Show
  • Los Angeles Gift Show
  • Las Vegas Hotel Amenities Seminar
  • Denver Gift Show
  • Malleys Chocolate University
  • Teleflora Convention
  • New Orleans Gift Show
  • The Washington International Fancy Food Show
  • British Food & Drink Expo, London
  • The International French Fancy Confection Show, Paris
  • London Giftware Symposium, Ritz Hotel
  • 3 National Package Store Conventions
  • San Francisco International Fancy Food Show
  • New York Metro Wine & Spirit Show
  • Napa Valley Wine Gift Basket Symposium
  • Columbus Gift Show
His largest Symposium was at the International Fancy Food and Confection Show at the Jacob Javits Convention Center in New York. Over 825 Gift Basket retailers attended.
This Is A Real Rolls Royce!
His Past Design successes include: a Gift for Stephen Spielberg for completion of the Movie, Raiders of the Lost Arc. Three Rolls Royce Convertible Gifts, ten Golf Cart Gifts, a Surf Board for a Beverly Hill executive, ten Gift Chairs of wines and spirits plus
700 original gift designs.
His clients read like a whos Who in the industry!
  • Godiva Chocolatier
  • Hilton Hotels
  • Disney World
  • Harry and David
  • Neiman Marcus
  • Bloomingdales
  • MGM Grand Hotel
  • Hershey Chocolates
  • Harrods
  • Estee Lauder
  • Rocky Mt. Chocolates
  • Macys
He has designed Gifts for many of the Movie and TV shows including, Dynasty, Dallas, Falcon Crest, Hotel, Miami Vice, Magnum P.I. and E.T.
In 1998,the American Culinary and Hospitality Industry presented him with a gold metal at Carnegie Hall in New York for his body of work in the Industry. He was honored on the cover of La Confiserie, the French confectionary industry news, and on the cover of Beverage Media.

Here are a few testimonial comments from retailers concerning our videos:

Dear Mr. C.
I'm new and these videos are just great. You answered all the questions that I had about my new business. What a find.
Cindy Denha, Gift Basket Retailer
Sterling Heights, MI

Dear Tom,
Wow, they are fantastic. I watched them three times. Now I know why they call you the dean of the Gift Industry. Now I know how to shrink Chocolates.
Oscar Freezman Chocolate Retailer
Richboro, PA
Dear Tom,
I consider your videos an investment in my future profits. My wife is not impressed with many people but she was impressed with your entire presentation and all that technical money making information.
Dub Perry Gift Fruit and Wine Retailer
Birmingham, AL
Dear Mr. Catanese,
An internet friend suggested that I order your videos. I believe them to be expensive. What a great value. I now know what I have to do to be a success in this business.
Ginny Donnoto, Floral Gift Basket Retailer.
Downingtown, PA
Dear Tom,
I've been in the gift industry for many years now and these are the best videos in the industry because I've seen them all and your really do deliver the trade secrets.
Perry De Napoli Gift Basket Retailer
Mt. Vernon, NY
Dear Mr. Catanese,
I've purchased a lot of How-To videos and I will tell you that these are the best in their class. I've got more info from your videos than any one else's .
Bob Fiebus. Giftware and Party Store
Scranton, PA

San Francisco Gift Basket Design Symposium ©

This symposium was presented at the Palace Hotel in San Francisco in front of 150 International Fancy Food attendees. It is a business based video. This video contains:

26 Great Money Making Trade Secrets
How to Build a Gift Chair
How to Build a Tall Wall Basket
How to Build a Backrest Basket
How to Build a Low Tray
How to Shrink Wrap Chocolates
How to Wrap Under the Handle

MBA Secret Laws of Finance
Profitable Markup Percentanges
Ship Glassware Safely in a Basket
New Age Flair Top Packaging
Why Customers Buy Expensive Gifts
See 40 Different Gifts on Display

Running Time: 2 hours     $39.95

ABC's of Great Gift Basket Ideas ©

In this video, I designed and created all the Gift Baskets and Sande did the on Air Talent presentation. We won a Cindy Video Award.

This video is all about design, creation and construction. It will take you on a step-by-step, "HOW TO" presentation. Watch Sande create 9 great gifts. This video contains great fundraising ideas for schools, churches and civic groups. Sande creates many gifts that will both surprise and delight you. This video contains:

24 Trade Secrets
Sparkling Champagne Nights
Lover's Vine Basket
Grandmother's Family Tree Gift Basket
Super Surprise Birthday Balloon Basket
Heaven Scent Angel Gift

Newborn Baby Gift Basket/Plush
Money Tree Gift Fundraiser Gift
Italian Pasta Gift Box
Mother's Day Memories Gift Basket
How to Make the Perfect Bow
Learn How to Pack and Stack

Running Time: 2 hours     $39.95

Great Gift Packaging and Party Ideas from A - Z ©

This is the second video that Sande and I taped. Again I designed and created the gifts and the accenting and Sande did a great job with the Air Talent Presentation. We won the Communicator Video Award for this video.

This video has 10 different gift ideas, 6 different gift packaging concepts - plus lots of party ideas and fancy packaging accents. This video is also great for school, churches and civic group fundraising activities. This video contains:

How to Shrinkwrap Gift Creations
Paper Tote Bag Packaging
How to Make a Florist Bow
with a Loop
New Age Gift Packaging
Cello Wrap Vs Shrinkwrap
Floral Ribbons and Bows
Floral Decorated Wine Glasses
Floral Decorated Champagne Bottles
Gift Baskets of Knowledge

34 Trade Secrets
Shower Gift
Dust Pan Gift
6 Pack of Holiday Cheer
Tailgate Beer Stack Set
Chocolate Vanity Gift
Hanukkah Gift Box
Family Pictures Gift Wrap
Miniature Gift Box

Click to Enlarge

Running Time: 1:50 hours     $39.95

Overseas Video Format

If your country video format is PAL or S-Cam, we can offer conversion videos in both format versions. There is a conversion charge and the total cost of the Video is $59.50. That does not include the postage or the UPS overseas shipping charges. We estimate that each individual video will cost about $10 to $15 more.

Email us for shipping chages to your address and country or call us at 610-277-6230

Tom Catanese has created an impressive body of work since 1967 that no one in the Gift Industry can match. When Gift Basket Review Magazine was starting up 1991. Tom has already presented 40 Gift Basket Symposiums across the US and in Europe. Listed below are the major Symposiums he has presented.

440-130DVD $39.95

LA Corporate America New Gift Basket Seminar Symposium Video ©
How to Capture Corporate Americas Gift Basket Business all Year Round


LA Corporate America New Gift Basket Seminar Symposium Video is now Available!
Critique Sheets tell the story of what you missed! I received all 9's and 10's in LA!
If you are in the Gift Basket business this video is a must purchase!
The Calif. Gift Mart invited me to present my 86th National Gift Basket Sales and Marketing Symposium for them on March 23, 2007 in Los Angeles!  The title of this video is:
"How to Capture Corporate America's Gift Basket Business all Year Round"
This video has all new trade secrets and sales concepts!
It is not about gift building but about gift basket sales and marketing to corporate America!
There are over 38 trade secrets in this video which cost you about a dollar a trade secret.  What a bargain!

Here are some of the Major Trade Secrets that I discuss at the Gift Basket Seminar Symposium!

How to ship glass products without breakage! Did you make a business plan this year?
Five brains are better than one! Total new auto dealership gift creation!
Color theme's with other products! How to create sports gifts legally!
Why people miss trust new business! Most important thing you must get from a new friend?
Have you ever sent out a blind gift basket? Mrs. Cheapwell, you know her well or do you?
Brand new gift fruit packaging ideas! Shipping Gifts National, don't let this happen to you!
Making a  flower arr. in a gift basket! 5 invisible elements you take to every presentation!
How to get the boss' secretaries name? Do you have an OH LA LA gift in your store?
3 major photography trade secrets! What you should use for bottom filler?
What is compression inside the basket? Sharp corners and gift packaging don't work well!
What does post shrink mean? Do you understand the back board concept?
What's legal and what's not with wine? Why you want to use handle baskets/east/west!
Possitability, it's a new word for new attitude! VIP's account old and new, what do you do?
Male sports gift, that's what corporate wants! A totally new gift concept for apartment gift owners!
Web sites, what is the minimum? Stop throwing your shipping boxes out! Sell them!
Are you making enough profits on mark up? Fillers, what's the best colors and why?

There is a standard rule for most seminars and symposiums in all industries.  If you walk away from a very good presentation with at least three very good money making trade secrets you got your money's worth! Why? Because you will use these trade secrets for the next twenty five years and make a profit on them!  If you want to know why your corporate companies are not buying your gifts this video will help you understand what they want from you in a presentation and service!
330-130DVD VT 07 $39.95

White Thank You Gift Basket
Santa Christmas Tree Stack Set

Gold Marble Urn
Stack Set

Ladies High Heel Shoe Purse Gift
Gifts on Display
Tennis Raquet Gift
California Gift Mart Building
Dump Truck with Football Theme
Candy Cane Gift Box with M & M Skier
Skyline of LA
VT06 330-130 DVD $39.95
As a Retailer who has been in business now for 15 years, I have been around the block and I have seen it all! I believed until I sat in on Mr. C's Symposium! Besides being the most creative designer that I have even seen his words and business concepts impressed me even more! He spoke right to my HEART! He said things that I have been wanting to say to myself! He motivated me on a business level and then showed me different time saving little tricks of the trade that I had never seen before! It was the Best Seminar I have ever attended! I will give him a 98% on a scale of 100%! When I read the press release and it called him the God Father of the Gift Basket Industry I said to myself, I will be the judge of that! Well it is true, he is the God Father of the Gift Basket Industry!
This video will show you how very important first impressions are when you meet new clients for the first time! These people are sizing you up and you better look very sharp or they will take their business to Harry and David or Godiva or another competitor!
What you learn has a direct bearing to what you earn! The more you know about the Gift Food Industry the more successful you will be!
Dear Mr. Catanese
I come from the Fashion Industry and I have attended over 35 fashion shows and product seminars and I must say your Symposium today was the highlight of my career! I have five pages of your tips, comments and trade secrets that I will type up into a booklet of your program! I took photos of all the Gifts on display and was amazed as I listened to the comments of other Gift Basket People who attended! I would say that you're are the Gift Basket Industry Guru!

All Five Gift Basket University Home Study Course Videos ©

Total of All Five Gift Basket University Home Study Course Videos!
Total of 8 hours and 150 trade secrets, over 50 gift baskets on display!

VT08 Special Limited Time Offer, Now $169.75 - All Five Videos are DVD's, You Save $30.00
San Francisco Gift Basket Symposium Video
ABC's of Great Gift Basket Ideas Video
Great Gift Packaging and Party Ideas from A to Z Video
National Sports Team Licensed Products Video
LA Corporate America Gift Basket Symposium Video

If you are starting a new Gift Creation, Gift Basket or Giftware Store you will need every trick of the trade and all the inside industry information that I can supply you with to help you jump over your local competition! Remember that youre starting from scratch and they have been in business for some time! But with my 9 hour home study course you can jump over youre local competition and they will not know what hit them! Put my 40 years of Design, Sales and Gift Packaging Expertise and experience to work for you! What you learn will have a great bearing on what you earn! Knowledge is POWER! Never before in the history our country has owning your own business been a great opportunity for Success! Success will not happen over night, its hard work but it is your company now!! But once you have a successful company then you are the boss. You can work as hard for your self as you can for someone else! We often get letters from people like you who say that your videos are the BEST. I should know because I purchased every other Gift Basket Video on the market and I got the most professional and the most profitable Trade Secrets from your videos! The five Gift Basket Videos listed below will lay the foundation for your business! Do you have questions and we have the answers? Listed above are the Videos that you will receive for $169.75 which includes delivery! That is a very small investment amount for the information that you will receive! We are just a click of your mouse away from you or the dial tone of your phone!


Copyright © Thomas Catanese and Company; all rights reserved.